24Frames, Inc.

Why We Didn’t Lead With the New ER Features Most organizations start a video the same way: They list what they do. They highlight what’s new. They explain the features. And honestly, that instinct makes sense. One of our recent clients came to us with a clear idea for their annual gala video. They wanted to talk about the new Emergency Room features being built—upgrades, capabilities, equipment, space. All important. But we asked the question that changes everything: What will actually make...

We just delivered the 2025 Tarlton Annual Review, and I thought you might enjoy the “how it was made” angle.

From Dirt to Steel, Fleets, Furniture & Faith: My 2025 in 120 Seconds Every year, I like to pause, look back, and ask a simple question: “Where did my camera take me this year, and who trusted me with their story?” That’s what this new 120-second reel is about. It’s not a full recap of every project. It’s a quick highlight of the work that stuck with me in 2025 – the kind of shoots you still think about when the gear is packed and the lights are off. 1. Steel-to-Sky Construction Stories The...