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Behind the Edit: Tarlton’s 2025 Annual Review


We just delivered the 2025 Tarlton Annual Review, and I thought you might enjoy the “how it was made” angle.


THE GOAL

Make it feel like a year of real progress—not a slideshow of greatest hits.


THE APPROACH

  • Capture authentic moments across real work environments

  • Build a visual rhythm that feels intentional, not random

  • Use sound design + pacing to keep the viewer locked in


THE RESULT

A single piece that works in a bunch of places:

  • Internal pride + culture

  • Recruiting and hiring

  • Client trust and credibility

  • Social media and web “proof”


If you’re the kind of person who notices craft, watch it twice—once for the message, once for the edit.

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